Reach Metrics™ Placement Check Up assess the ORIGINS of the paid-for traffic you bid upon with each campaign (ie: the actual websites and apps on which your ads display to visitors).
We use various quality assessments to analyse each Mobile App and Web-page individually; excluding placements that do not meet the quality standards which in turn saves you money by pro-actively blocking wasteful clicks. Our standards include such disciplines such as Responsiveness (web design), English Language quality and Social-Media representation just to name a few!
Collecting your placements reports from your Google AdWords campaigns is easy and convenient, simply download the spreadsheet file by following the instructions below:
Live Placement Snapshot from our Reach Metrics database:
66,449 keywords generated from over 2,077,037 contextual matching placements,
collected from 232,289 ad-aware domains and the interstitials from 119,362 mobile apps.
Our Pay Per Click data is sourced from competitor analysis, live campaign performance, demographic journals and real world online engagement statistics.